quinta-feira, 5 de janeiro de 2012

TV Globo compra a Paralimpíada-12 em Londres

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A TV Globo acertou a compra dos direitos dos Jogos Paralímpicos de 2012, em Londres. A competição vai ocorrer depois dos Jogos Olímpicos, cujos direitos pertencem à Rede Record.
Em 2004 e 2008, os direitos foram comprados pelo Comitê Paralímpico Brasileiro, que produziu as imagens e as repassou. Desta vez, a Globo deve exibir as imagens com exclusividade.
Não esperem que a Globo venha exibir o evento, pois ele não dá audiência. Acredito que a emissora só vai usar imagens para exibir nas matérias jornalísticas. Claro que a intençã é não repassá-las para a Record.

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