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quarta-feira, 23 de fevereiro de 2011

SBT deixa cast livre para ir embora

O SBT abriu os portões: está assinando contratos com artistas por tempo indeterminado e sem multa.
A Folha apurou que a medida foi adotada no auge da crise do banco PanAmericano no fim do ano passado. Os artistas que renovaram com a rede ficaram com o prazo de validade do acordo em aberto, sem vínculo e sem multa por quebra de contrato.
O SBT e o artista podem desfazer o acordo quando quiserem, o que contraria a praxe de contratos com multas milionárias, para inibir o assédio da concorrência.
Procurado, o SBT, via assessoria, diz que essa prática é uma tendência mundial. 

Transformação

 http://www1.folha.uol.com.br/fsp/images/i2302201103.jpg
Pode não parecer, mas é Luciana Vendramini (esq.) ao lado de Gisele Tigre em cena de "Amor e Revolução", trama do SBT que estreia em abril.

Fumaça  

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
Na última Natpe, feira de TV em Miami, Alberto Pecegueiro, diretor-geral da Globosat, conversou, como sempre, com dirigentes da Turner, Fox e da Viacom. O papo com essa última programadora, que já foi acionista da MTV Brasil, deu origem a boatos de que a Globosat estaria em negociação com a emissora musical.
Procurado pela Folha, Pecegueiro nega. "Falei com o pessoal da Viacom que, no futuro, podemos fazer algo juntos, mas nada a ver com a MTV, nada mesmo."

Lupa  

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
Ministério Público e Cade (Conselho Administrativo de Defesa Econômica) prometem ficar de olho na licitação dos direitos de transmissão do Brasileirão. Após um longo processo, o Cade determinou em 2010 a extinção da cláusula de preferência da Globo na compra do campeonato com o Clube dos 13. O não cumprimento resultaria em uma multa de R$ 800 milhões. 
No Cade há o entendimento que se a nova licitação ferir a livre concorrência, o processo pode ser reaberto, e a multa -hoje na casa dos R$ 2 bilhões- aplicada. 

O número é... 

US$ 320 milhões é o que a Rede Record diz que já faturou com as oito cotas de patrocínio vendidas da Olimpíada de 2012, em Londres, que custou ao canal US$ 60 milhões. 

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